For decades, ESPN has absolutely owned the TV sports market, becoming a presence so ubiquitous and so intertwined with TV sports that it's wrestled mainstays like "Monday Night Football" off broadcast channels. It's the World Wide Leader (in its estimation) or the Evil Empire (in the eyes of its competition and former employees), and on television, it's never really had a serious rival. (On the web? Ahem.)
Now, Fox is looking to change that broadcast dynamic, announcing the debut of Fox Sports 1. The new channel, set to debut in August, will feature a slate of Fox programming that includes baseball, NASCAR, college basketball and football, soccer, and select UFC fights. The channel will also feature studio shows, including one hosted by Regis Philbin.