Not necessarily. The NBA Finals has two teams playing great fundamentals and team ball but apparently nobody's watching that either.You guys are over-rating the WNBA big time. If they truly played with such great Fundamentals and team-ball, Then there would be more people watching it.
I think the main reason the WNBA isn't popular has to do with your next comment, which has nothing at all to do with "team ball" or "fundamentals".
First of all, it's Catchings, not Cummings. She's an Olympic Gold Medalist, which is more than you can say for most NBA players (the American ones anyway ).Only like 3 or 4 girls in the WNBA can even dunk the ball..Not saying I need to see Tamika Cummings do a 360 reverse windmill..But It definitely makes the game more exciting to watch when I see a lob thrown up and watch it get slammed down by JO or anybody. (Except DD, he can't quite make it up to the rim anymore)
Second, you do make a good point about athleticism - to an extent, anyway. I think the biggest difference between the women and men is speed (somewhat), upper-body strength and vertical leap. The women are certainly physical and athletic, and many of them are great shooters. But you're right that most can't dunk (yet).
If that makes the game harder to watch, I guess I understand, but those issues are going to be there for pretty much ANY women's sport. Women and men on average are just built differently. It doesn't mean that women can't play exciting, competitive sport.
And as for your WNBA vs. NCAA comment, I'd like to see some stats to back that up. The WNBA is a new league (7-8 years old), with only 13 teams, and that probably has more effect on ratings than anything else. Just like the NBA, the WNBA is filled with players who were dominant in college - title champions, conference MVPs, multiple-sport players etc. Generally speaking they're some of the best female athletes in the world.
When I watch a game I'm not expecting to see NBA-style ball. If I was I guess I'd be disappointed. But for what it is, the WNBA is a pretty good product and well worth watching IMHO.