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View Full Version : Knicks unveil new logo



Scot Pollard
06-22-2011, 11:23 PM
OLD
http://i52.tinypic.com/1547ccy.gif

NEW
http://i55.tinypic.com/51o5qf.gif

I don't like it.

PacerPenguins
06-22-2011, 11:25 PM
all they did was lighten the orange and change the black shawdow on the letters to white.... its alright

ChristianDudley
06-22-2011, 11:28 PM
I think I liked the older one better, but I'm just glad that I'm a Pacers fan so I don't have to worry about any New York Knicks mess OR Spike Lee. REGGIE, REGGIE!!! :D

cdash
06-22-2011, 11:32 PM
They really shook things up there, huh?

graphic-er
06-22-2011, 11:33 PM
WTF, this looks like somebody ****ed up the logo on a batch of screen printed T's and Dolan said WOOT! Knicks are such a joke of a franchise.

It looks like a money saving move. 2 color logos are cheaper to print than full color. I bet the light blue is a screen % of the darker blue.

CooperManning
06-22-2011, 11:37 PM
I like it better, didn't need that black outline.

tfarks
06-22-2011, 11:47 PM
Improvement.

crunk-juice
06-23-2011, 01:01 AM
just looks like they didnt follow the washing instructions on the tag

BornReady
06-23-2011, 01:11 AM
whoa that is legen......WAIT FOR IT......dary!

rel
06-23-2011, 01:17 AM
looks better, black was unnecessary

Day-V
06-23-2011, 01:18 AM
I actually like the change. I've always been in favor of minor tweaks to things like uniforms and logos instead of teams just outright changing stuff up all the time. I liked how we added the Gray trim around our logo a few years ago, I liked the NFL's update of the Shield, and I like this. The old logo just screams "I was made in the 1990's" while the new one appears modern and yet still is familiar to the general fan.

Nice job by the NYK Marketing Department, or whoever it was that green-lighted the update.

Constellations
06-23-2011, 01:27 AM
I can dig it.

Hoop
06-23-2011, 01:30 AM
If you have a old NYK t-shirt all you have to do is bleach it and it's new again.

RLeWorm
06-23-2011, 01:40 AM
who cares? i hate the knicks

Heisenberg
06-23-2011, 04:04 AM
The black was stupid, still looks dated as hell though.

Sparhawk
06-23-2011, 07:18 AM
Maybe they are trying to glow in the dark. New logo sucks.

indygeezer
06-23-2011, 07:22 AM
Looks like they're reppin' the new, kinder, gentler Knicks. Wimps.

Shade
06-23-2011, 07:25 AM
Beats their old logo, I guess.

http://rootzoo.com/article_photo_uploads/LuckyJ68_4713_2289.jpg

Sparhawk
06-23-2011, 07:36 AM
Beats their old logo, I guess.

http://rootzoo.com/article_photo_uploads/LuckyJ68_4713_2289.jpg

Love it! Simply remarkable.

pacer4ever
06-23-2011, 08:26 AM
Beats their old logo, I guess.

http://rootzoo.com/article_photo_uploads/LuckyJ68_4713_2289.jpg

http://i260.photobucket.com/albums/ii25/yanksup6/knicks.jpg



http://i197.photobucket.com/albums/aa271/gtown_52/untitled.jpg

O I though it was this??

Rogco
06-23-2011, 08:50 AM
They're both crap.

PR07
06-23-2011, 09:17 AM
Honestly, if you had told me that the new logo was the Knicks' old logo, I probably would've believed you. I would've figured they had just gotten rid of that dark outline years ago.

Really?
06-23-2011, 09:38 AM
all they did was lighten the orange and change the black shawdow on the letters to white.... its alright

lol don't forget the black shadow inside to blue, lol...

I wonder what the uniforms will look like...?

ColorWerx
06-23-2011, 11:21 AM
WTF, this looks like somebody ****ed up the logo on a batch of screen printed T's and Dolan said WOOT! Knicks are such a joke of a franchise.

It looks like a money saving move. 2 color logos are cheaper to print than full color. I bet the light blue is a screen % of the darker blue.

They changed the Pantone colors of the Blue, Orange, and Silver. The Silver is no longer a metallic (it's a flat Gray), the Orange is indeed lighter, and the Blue is darker.

The main issue (design-wise anyway) with the old set of marks, is that they used a light Blue for the logos, and a darker one for the uniforms. Now, the Blue in the logo matches up better with the existing fabric/textile Blue used in the uniforms.

The wordmarks (on the jerseys) will remain the same. There is a new secondary logo (along with the existing "subway token") secondary.

The Sleeze
06-23-2011, 11:26 AM
They really shook things up there, huh?

And they probably paid some design firm $100,000 to come up with that too.

Brad8888
06-23-2011, 12:11 PM
So, are we to assume that somebody sitting at their desk with the skills of a computer literate teenager tweaked some colors and decided to simplify the logo on their lunch hour instead of playing WoW or updating their Facebook status? And then they approached Dolan and sold him on how fresh and up to date the new one is right after he reviewed the sales figures for Knicks logo merchandising which must have been disappointing to him?

Or, maybe Carmelo and Amare decided that the logo wasn't inspirational enough and that black is a depressing color :( :cry: and that the orange simply wasn't bright enough to put them "in the mood" to play basketball?

How pointless was this "update"? Outside of people who collect, who else would be more likely to buy any merchandise with this logo than the one that has been in place for years?

Day-V
06-23-2011, 12:36 PM
How pointless was this "update"?


Did you think our update in 2005 was "Pointless"?

Trophy
06-23-2011, 01:21 PM
Did you think our update in 2005 was "Pointless"?

I liked when we updated the logo. It's a lot more detailed and original.

I have no problem with our logo. That should stay as is, but get new modernized FloJos to go with it.

Day-V
06-23-2011, 03:07 PM
I liked when we updated the logo. It's a lot more detailed and original.

I have no problem with our logo. That should stay as is, but get new modernized FloJos to go with it.

Oh, I agree with you totally.

duke dynamite
06-23-2011, 03:08 PM
Guess what? IhatetheKnicks.

Brad8888
06-23-2011, 06:01 PM
Did you think our update in 2005 was "Pointless"?

Yes, and I didn't like adding the light grey as the tertiary color and giving it a little more prominence overall, either, even as just being basically an outline.

Brad8888
06-23-2011, 06:02 PM
Guess what? IhatetheKnicks.

Shouldn't that have a # in front of it, as in #IhatetheKnicks?

flox
06-23-2011, 06:04 PM
I thought it would be just a picture of stat n melo